Identifying trends at a show like Pulse is often a tricky task as the wares on display tend not to have had a great deal of design input. This year saw a few retailers focusing on utilitarian products that combine a function-led aesthetic simplicity with materials that seem determined by austere conditions and a nostalgic sensibility.
These products align with wider trends towards rationalism and a focus on quality and longevity as well as stylistically referring back to simpler times. They generally cost more than a standard equivalent but are intended to last and to age gracefully. Items such as Merchant and Mills Oilskin Bag Kit involve some simple interaction that gives the resultant product a greater personal value; a winner in the gifting market.